The Spiritual Yoga School has worked with yoga teachers and Venues from all over the world. Now we want to bring our expertise directly to YOU! Here are our TOP FIVE TIPS to build your yoga business:
1. Know what makes you unique.
Stop "trying to be different" and connect with your purpose in an authentic way. Identify your WHY (that is, "why" you teach yoga) and use that purpose to create potent messages and programs unlike anything else on the market. It may seem obvious, but this step is often overlooked by teachers trying to navigate the heavily saturated yoga community.
2. Generate revenue beyond public classes.
You cannot create a sustainable yoga career with time and financial freedom if you only offer public classes. You must create unique, higher-priced offerings such as teacher trainings, workshops, and retreats, and you must understand how to drive students to invest in those programs.
3. Create an effective process for gathering student info.
Social networks come and go, but email is here to stay. Your email list is one of your most valuable business assets. Once you have a list, stay in touch with your clients in a meaningful way that builds trust, which opens a door to sell your higher-priced programs.
4. Take yoga photos and build a beautiful brand.
Always leave a strong impression, whether in print, digital, or in-person; you want it to be lasting and fully congruent with your WHY. Impactful branding is not elusive if you know the steps: it takes wisdom and the ability to focus on what truly matters.
5. Build a state-of-the-art website.
Old websites are like static brochures that only display information. Your website must be dynamic and engaging; above all, it should expound upon your business and fill your programs with ease.